what to know about amazon fba is essential for new sellers looking to launch their own online business. Amazon FBA provides a way for sellers to store their inventory in Amazon’s fulfillment centers, while Amazon takes care of storage, packaging, and shipping. This service offers numerous benefits, including access to Amazon’s global customer base, Prime eligibility, and simplified logistics. However, there are costs involved, such as fulfillment and referral fees, which sellers should factor into their pricing strategy.