what’s an amazon fba seller refers to a business owner who utilizes Amazon’s Fulfillment by Amazon service. These sellers choose to list their products on Amazon’s marketplace, but instead of fulfilling orders themselves, they rely on Amazon’s logistics network to handle the storage, packing, and shipping of products. Amazon FBA sellers gain access to Amazon Prime customers and benefit from Amazon’s trusted infrastructure, which provides fast and reliable delivery services. As a result, many sellers turn to Amazon FBA to streamline operations and expand their reach to a global market.