tiktok shop seller center usa is the administrative dashboard for U.S.-based merchants selling on TikTok. This portal allows users to manage products, track orders, analyze sales, and create promotions tailored for the TikTok audience. It integrates with tools like Shopify and can also be linked to Amazon inventory for multichannel selling. The Seller Center empowers businesses to take advantage of TikTok’s short-form content and influencer reach to boost product discovery and conversions, particularly among Gen Z and millennial shoppers.