amazonfbaisitworthit is a question many aspiring e-commerce sellers ask when considering entering the FBA space. While the program offers advantages like Prime eligibility, hands-free fulfillment, and customer trust, it also comes with fees and competition. The answer largely depends on the seller’s strategy, product selection, and willingness to learn. For those who invest time into research and build a solid foundation, FBA can be a highly rewarding business model with scalable potential and international reach.