what is lazada is a popular online shopping platform that operates in Southeast Asia. Founded in 2012, Lazada has become one of the largest e-commerce platforms in the region, offering a wide range of products from electronics to fashion and home goods. With a strong presence in countries like Indonesia, Malaysia, Thailand, and the Philippines, Lazada allows local and international sellers to reach a diverse consumer base. The platform features regular promotions, discounts, and an easy-to-use interface, making it a favorite among online shoppers in Southeast Asia.