What does Amazon FBA do for sellers is one of the key reasons why many entrepreneurs choose this fulfillment option. Amazon FBA takes the burden of storage, packing, shipping, and customer service off the seller’s shoulders. When you use Amazon FBA, your inventory is stored in Amazon’s warehouses, and when a customer places an order, Amazon handles the rest. This includes picking and packing the products, shipping them directly to the customer, and even managing returns. Additionally, FBA provides customer service for issues like product returns or shipping inquiries. The service is designed to streamline the selling process and allow sellers to focus on other aspects of their business, such as marketing and sourcing new products. This ease of use is one of the reasons why Amazon FBA is so attractive to new and experienced e-commerce entrepreneurs alike.