amazon fulfillment by merchant

amazon fulfillment by merchant (FBM) is a selling method where the seller is responsible for storing inventory, packaging orders, and shipping products directly to customers. This contrasts with FBA, where Amazon handles logistics. FBM gives sellers more control over their fulfillment process, often leading to lower fees and more flexible shipping options. It’s particularly useful for sellers with specialized packaging needs, large or fragile items, or products with slower turnover.