should i start amazon fba depends on your readiness to invest in learning, inventory, and marketplace strategy. Amazon FBA is a proven business model that provides fulfillment support, global reach, and customer trust. Starting FBA can be especially attractive if you want to build a product-based business without managing logistics. It’s not a get-rich-quick scheme, but with the right product, supplier, and marketing, FBA offers the chance to build a profitable brand. For those serious about e-commerce, it’s one of the best platforms to start with.